In honor of Martin Luther King Jr., U2′s Pride (In The Name Of Love). Found at YouTube from U2VEVO.

Pride (In The Name Of Love) by U2 [Martin Luther King Version]

This is a fan-made mashup of footage of Martin Luther King Jr. and the civil rights era with a song that was inspired by it, U2′s Pride (In The Name Of Love). Found at YouTube from danielohim.

One of my favorite marketing podcasts is Six Pixels of Separation by Mitch Joel. In addition to his wonderful marketing insight, I enjoy Joel because he brings his perspective as a musician and experience in the music industry to bear on his opinions of marketing.

Each podcast is capped off with a very good song. As a musician myself and as a lover of music, I look forward to his choice of songs as much as the marketing knowledge I gain. I’ve discovered several new artists I’d never heard of through Six Pixels.

A recent episode featured St. Lawrence River by David Usher, which I really like. But I didn’t realize it was David Usher. (I’d discovered his beautiful song Je Repars during an earlier Six Pixels podcast. I was listening to the podcast in iTunes, and being the savvy technology/marketing guy that I am, I figured credit for the song would likely be included in the meta data for the podcast file itself. So I right-clicked on the podcast file in iTunes, chose Get Info from the popup menu but, alas, no song credit.

I then waited for a lyric that sounded unique until I heard “I knew you’d be your own destroyer” and I used that as my search query in Google. The results included links to a bunch of lyrics sites from which I learned the name of the both the song and the musician. I turned to YouTube and found the music video below for St. Lawrence River by David Usher.

This, I think, is how people often find songs for which the listener does not know either the title of song nor the name of the band or musician who performs it.

If I were marketing my band, then, I would include a page on my website for each of my songs that uses search engine optimization techniques for the title of the song and includes the lyrics to the song, a music video for the song if you’ve got one, and, of course, links to where you can buy the song and/or album for which it was released.

St. Lawrence River by David Usher – Music Video

Found at YouTube from davidushermusic.

• Amazon: David Usher
• David Usher website
• David Usher on Facebook
• David Usher on Twitter
• David Usher on YouTube

Lindsey Buckingham performed at the Pantages Theater in Minneapolis, Minnesota on September 16, 2011, during his Seeds We Sow tour. These are two songs from that concert.

Trouble by Lindsey Buckingham

An acoustic version of Lindsey Buckingham’s song Trouble, from his 1981 album Law & Order. Found at YouTube from davideerickson.

Big Love by Lindsey Buckingham

Lindsey Buckingham performs an acoustic version of his song Big Love, from the 1987 Fleetwood Mac album Tango In The Night. Found at YouTube from davideerickson.

• Amazon: Lindsey Buckingham MP3s

The music video for Planetary (GO!) by My Chemical Romance. Found at YouTube from mychemicalromance.

• Amazon: My Chemical Romance MP3s| Planetary (GO!) MP3

Queen is streaming the full 1986 concert video of their legendary 1986 concert at Wembley Stadium to celebrate what would’ve been Freddie Mercury’s 65th birthday. Found at YouTube from queenofficial.

• Amazon: Queen MP3s| Live At Wembley ’86 MP3 Album

This is Minneapolis band Saltee playing Weed My Lips at at Cedar Cultural Center on February 27, 2011. Found at YouTube from sadiepearl2.

Banksy by Gary Burton, inspired by the street artist Banksy. Found at YouTube from musico4002.

• Amazon: Gary Burton MP3s| Banksy MP3

Music video for Rolling In The Deep by Adele. Found at YouTube from AdeleVEVO.

• Amazon: Adele MP3s| Rolling In The Deep MP3

Official Video for “Mother”, the first single off the upcoming Blondie album, Panic of Girls. Found at YouTube from ElevenSevenMusic.

• Amazon: Blondie MP3s

Scorpions perform The Zoo during a 1983 concert in the United States. Found at YouTube from cuLveN.

• Amazon: Scorpions MP3s| The Zoo MP3